10X Growth in Just 12 Months

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The Numbers That Tell the Story

10X

Monthly
Sales Growth

From <1K → 10K+ units/month

3.2X

Average
ROAS

Profitable, scalable
PPC performance

2.8M+

Impressions

Brand visibilityat scale

68K-8K

Average
BSR Improvement

across 5 core listings

Great Product,
No Amazon Control

Fix Your Lid had an excellent line of men’s grooming products — but the brand did not control how it was represented or sold on Amazon. Here’s what we discovered during our initial brand audit:

1

No business analytics or growth strategy

Decisions were made ad hoc, without data-driven planning.

2

Frequent out-of-stock

No accountability for inventory health, leading to lost sales and Buy Box suppression.

3

Zero SEO

No backend keywords or ranking strategy.

4

Unoptimized listings

Poor titles, weak bullet points, missing A+ content, and no Amazon Storefront.

5

Poor visual assets

Low-quality product images and no video content.

6

Price instability & negative reviews

High and inconsistent prices frustrated customers, leading to poor ratings.

7

No advertising campaigns

Zero PPC activity, no traffic growth

From Chaos to Control

ARTEAM’s 360° Approach

After identifying the gaps in Fix Your Lid’s Amazon presence, we developed a clear, step-by-step plan to stabilize their operations, optimize performance, and build a foundation for scalable growth. Our team applied a six-step, fully managed approach to rebuild every aspect of their Amazon presence.

Step 1: Analytics & Strategy

Deep analysis of sales history, competitors, and demand; a tailored growth plan for the category and target audience.

Step 2: Inventory Stabilization

Direct purchasing and a healthy 90-day stock plan to eliminate out-of-stocks and protect momentum.

Step 3: Content & Media Overhaul

Rebuilt titles, bullets, A+ with SEO; produced studio photos, lifestyle imagery, infographics, and short videos; listed all missing SKUs.

Step 4: MAP & Pricing Alignment

Consistent pricing and MAP discipline to stabilize margins and rebuild trust.

Step 5: Traffic & Growth Activation

PPC launch with weekly optimizations; keyword tracking; organic lift via Amazon SEO.

Step 6: Reputation Management

Proactive customer interaction, negative-cause mitigation, rating improvement, higher visibility.

From Audit to 10X Growth in 12 Months

Month 0–1:
Full Brand Audit & Launch Preparation

  • Comprehensive brand audit, competitor & market analysis

  • Data-driven growth strategy

  • First purchase order issued, payment processed, inventory shipped directly to FBA

Month 1–4:
Content & Brand Foundation

  • Complete listing rebuild (SEO titles, persuasive bullets, A+ content)

  • Professional photos, infographics, product videos

  • Amazon Storefront designed & launched; full catalog published

Month 4–8:
Traffic & Trust Acceleration

  • PPC campaigns launched; weekly ROAS-focused optimizations

  • Significant organic ranking growth via SEO

  • Review management process to improve star ratings and trust

Month 8–12:
Growth & Scaling

  • Consistent 10K+ monthly unit sales

  • Average BSR across 5 core listings improved from 68K → 8K

  • Ongoing campaign scaling, inventory balancing, transparent reporting

The Results & Partner`s Words

From Struggling Brand to Amazon Success Story
Told by the Owner Herself

In just 12 months, Fix Your Lid evolved from an uncontrolled, reseller-driven presence into a structured, profitable, and investor-ready Amazon brand.
 Listings are polished and consistent, prices are stable, stockouts are eliminated, and advertising is driving measurable ROI.


This transformation didn’t just boost sales — it made Fix Your Lid a brand worth acquiring.

Your Brand Could Be Next

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